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Insightful articles on everything data

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2023 in a Nutshell: A Retrospective

The more I learn, the more I realize how much I don't know. Albert Einstein The deeper we delve, the[…]


Holiday Fleet Management: A Roadmap to Data-Driven Success in Car Rentals

In today's car rental industry, data isn't just an option; it's the key to making pivotal decisions that drive success.[…]


Top 10 Benefits of Segmentation: Data-Driven Market

For some years now, experts and executives in the business world have been discussing whether market segmentation has already arrived[…]

Knowledge Base

Seven Key Areas Where Big Data has Brought Big Transformations

As the volume, variety, and velocity of Big Data increases, so does its value and application. Today, there is a widespread[…]